This course is for the student who is just getting ready to launch his/her own company and is looking for sound approaches to grow the business or professional practice. In this course, the student will develop an understanding of marketing for a home inspection business, and the importance of developing a company identity with a market focus. The student will understand what good customer service skills are, and how to handle complaints. The student will also learn the principles of a marketing plan, and new market directions. The course touches upon advertising, public relations, and sales; managing customers, and building effective relationships with them are also covered in this course.
Communication and Professional Practice
This course is for the student who is just getting ready to launch his/her own company and is looking for sound approaches to grow the business.
Carson Dunlop (Online)
Beginner
40 Hours
What you'll learn
- Develop an understanding of marketing for a home inspection business
- The importance of developing a company identity with a market focus
- Understand what good customer service skills are
- How to handle complaints
- Principles of a marketing plan, and new market directions
- Advertising, public relations, and sales
- Managing customers
- Building effective relationships
Course Introduction
Course Prerequisites
None.
Course Outline
Communication and Professional Practice
Section 1: Communication
Section 2: Professional Practice
Course Notes
Course manual provided for on-going reference. There is a final exam upon completion of the course. Participants who receive 75% or higher on their exam will receive a certificate.
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